TikTok Playbook: Power-Up Livestream Commerce

TGS-2023036982

Course Schedule

3 May ~ 24 May
3

Sat

4
sun
10

Sat

11

sun

17

sat

18

SUN

24

sat

Weekend
Full
3 May ~ 24 May
3
Sat
4
sun
10

Sat

11

sun

17

sat

18

SUN

24

sat

Weekend
Full
5 May ~ 26 May
5

mon

6

tue

12

mon

13

tue

19

mon

20

tue

26

mon

Weekend
Available

For private class requests, email to schedule@learncollab.com.sg

For private or upcoming classes,
contact us for more information.

Course Overview

Live commerce is the act of selling products online through live video while shoppers interact with the brand in real-time.

This course will equip learners with the knowledge and skills to effectively required to manage and execute a live commerce TikTok livestream session from end to end – from scripting and preparations to the actual streaming and live interactions to the management of fans interactions and follow-ups during and after the live session.

Course Duration

3 Days 

Recommended Learning Hours (RLH)

RLH = 22.5  training hours + 1.50  assessment hours

Languages Offered

English

Course Objectives

By the end of the training, learners will be able to:

  • Apply customer analysis tools and applied behaviour analysis to profile customer segments to determine live commerce experience model, pricing strategy and product choices

  • Determine the implications of customer experience management before, during and after livestreams on the organisation’s product sales and marketing success

  • Set up performance indicators and analytics dashboards to analyse customer experience and engagement after live engagements

  • Derive insights about the target customers, their emotional triggers and their ideal customer experience

  • Prepare the run sheet and script for live engagement with customers for specific products based on insights 

  • Conduct the livestream session in alignment with the overall vision and plan for the target customer’s journey

  • Manage communications with the customers after the live engagement to ahieve the engagement goals

Who Should Attend?

This course is suitable for:

  • Content creators, marketers, and social media specialists managing TikTok channels or e-commerce livestreams.
  • Entrepreneurs and small business owners looking to boost product visibility and conversions through livestreaming.
  • Retail and sales professionals transitioning into digital commerce and live-selling roles.

Entry Requirements

  • 1 year working experience in any sector
  • Workplace Literacy and Numeracy (WPLN) Level 4 or equivalent
  • Proficient in using Apple or Windows laptops and smartphones

Learners without the above qualifications may be accepted if they have at least 3 years of relevant working experience in retail or customer-facing roles, subject to the Management Representative’s (MR) approval.

Course Fees

$1500.00
(Excluding GST)
$1635.00
(Including GST)
SMEs

Singapore Citizens
<40yrs

Singapore Citizens
≥40yrs

PR / LTVP+
≥21yrs

International Learners

SMEs
$585.00

(After 70% SSG Funding)

$585.00

(After 70% SSG Funding)

$585.00

(After 70% SSG Funding)

$1635.00
(No Funding)
SMEs

Singapore Citizens
<40yrs

Singapore Citizens
≥40yrs

PR / LTVP+
≥21yrs

International Learners

Non-SMEs
$885.00

(After 50% SSG Funding)

$585.00

(After 70% SSG Funding)

$885.00

(After 50% SSG Funding)

$1635.00
(No Funding)
SMEs

Singapore Citizens
<40yrs

Singapore Citizens
≥40yrs

PR / LTVP+
≥21yrs

International Learners

Self-Sponsored
$885.00

(After 50% SSG Funding)

$585.00

(After 70% SSG Funding)

$885.00

(After 50% SSG Funding)

$1635.00
(No Funding)
SMEs

Singapore Citizens
<40yrs

Singapore Citizens
≥40yrs

PR / LTVP+
≥21yrs

International Learners

Non-SMEs
$885.00

(After 50% SSG Funding)

$585.00

(After 70% SSG Funding)

$885.00

(After 50% SSG Funding)

$1635.00
(No Funding)

Refund & Withdrawal

At LearnCollab, by ensuring your satisfaction is our priority. If you need to request a refund or to make a withdrawal request, simply click below to be redirected to our Refund & Withdrawal Policy. Our team is committed to processing your requests promptly. Feel free to contact our support team if you have any questions or require assistance.

Funding & Subsidies

Discover your eligibility today! Reach out to us to explore the funding and subsidies that await you.

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